Have you been thinking about selling your house? If so, here’s some good news. While the housing market isn’t as frenzied as it was during the ‘unicorn’ years when houses were selling quicker than ever, they’re still selling faster than normal.
The graph below uses data from Realtor.com to tell the story of median days on the market for every January from 2017 all the way through the latest numbers available. For Realtor.com, days on the market means from the time a house is listed for sale until its closing date or the date it’s taken off the market. This metric can help give you an idea of just how quickly homes are selling compared to more normal years:
When you look at the most recent data (shown in green), it’s clear homes are selling faster than they usually would (shown in blue). In fact, the only years when houses sold even faster than they are right now were the abnormal ‘unicorn’ years (shown in pink). According to Realtor.com:
“Homes spent 69 days on the market, which is three days shorter than last year and more than two weeks shorter than before the COVID-19 pandemic.”
What Does This Mean for You?
Homes are selling faster than the norm for this time of year – and your house may sell quickly too. That’s because more people are looking to buy now that mortgage rates have come down, but there still aren’t enough homes to go around. Mike Simonsen, Founder of Altos Research, says:
“. . . 2024 is starting stronger than last year. And demand is increasing each week.”
If you’re wondering if it’s a good time to sell your home, the most recent data suggests it is. Homes under $400,000 are going under contract in the Asheville area in 2 days or less!
What do we do to get your home sold that other brokerages don't?
1. Professional videography - many buyers coming to this area are coming from out of state and they can't jump on a plane every time that they see a home that they like. Video is more important now than ever. A strong video walkthrough tour with commentary and graphics shows your home just as well as if someone is here in person. We sell 80% of our listings off of video alone.
2. Paid national advertising - while you may believe that putting your home in the MLS is good enough, it's not. The MLS is a regional tool and simply puts your home among a list of others for brokers only to see. We advertise your home through national ad campaigns hitting all 50 states. We use google ads, social media, YouTube, as well as all of the real estate search sites such as Zillow and Realtor.com. We give you the most exposure possible so that the right buyers see your home TODAY. All paid by the firm, not you.
3. Rapid turnaround time - other brokerages have to schedule their photographer, measurement company, and videographer (if they choose to use one) and then they pass all of the information on to an administrative assistant who then inputs the information before going active. They then have to schedule a marketer to create advertisements if they budget for that. We provide all of these services in house. We have our own professional team of photographers, videographers, a film editing bay, measurement expert, and I personally input everyone's listings into the system myself. Our team then creates your ads immediately and gets them syndicated at the same time that your listing goes live. Our turnaround time is 24 hours or less. At no additional cost to you.
We have an all-inclusive brokerage firm that is unlike any other in the Carolinas. We are getting homes sold and getting them sold for more money faster. Give us a call and let's get your home valuation visit scheduled and get you listed.